MSR Summer

MSR Summer    
    Summer MSR 2025

          July 16-18, 2025
          The Pfister Hotel
          Milwaukee, WI
          Applications Opening Soon!

      

 

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The Master Specifier's Retreat (MSR) is a two-day, immersive experience that places architects, specifiers, engineers, and contractors at the forefront of building product innovation.

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Application Process

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See if you are eligible

Step 1: See if you are eligible.

Complete the eligibility form before May 3. You will be notified within one week letting you know if you qualify.  

Complete Application

Step 2: Full application.

Qualified individuals will be sent a link to the full application. You'll share more detailed information about your role in selecting or recommending specific building products.

Get your acceptance notification

Step 3: Acceptance to attend.

If you are accepted, you will receive a personal invitation by the end of May to attend the event.

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Applications Opening Soon!

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Schedule

Wednesday, July 16

9:00 AM - 5:00 PM  |  Arrivals/Free Time

5:00 - 7:00 PM  |  Registration Open

5:30 - 7:00 PM  |  Welcome Reception

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Thursday, July 17

7:30 - 8:30 AM  |  Welcome Breakfast

+ 8:30 - 9:45 AM  |  Opening Education Session

Details Coming Soon!

9:45 - 10:00 AM  |  AM Break

10:00 AM - 12:15 PM  |  Knowledge Exchange Meeting #1-4

12:15 - 1:15 PM  |  Networking Lunch

1:30 - 3:10 PM  |  Knowledge Exchange Meeting #5-7

3:10 - 3:30 PM  |  PM Break

3:30 - 4:35 PM  |  Knowledge Exchange Meeting #8-9

4:35 - 6:00 PM  |  Attendee Free Time

6:00 - 8:00 PM  |  Cocktail Reception and Dinner

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Friday, July 18

7:30 - 8:30 AM  |  Breakfast

+ 8:30 - 9:30 AM  |  Education Session

Details coming soon!

9:40 - 10:45 AM  |  Knowledge Exchange Meeting #10-11

10:45 - 11:00 AM  |  AM Break

11:00 - 11:30 AM  |  Knowledge Exchange Meeting #12

11:35 AM - 12:05 PM  |  Open Exchange Meetings  (specifiers are encouraged to meet with BPMs they do not have scheduled appointments with.)

12:05 - 1:00 PM  |  Networking Lunch

1:10 - 2:15 PM  |  Knowledge Exchange Meeting #13-14

2:15 - 2:30 PM  |  PM Break

2:30 - 3:35 PM  |  Knowledge Exchange Meeting #15-16

3:40 - 5:00 PM  |  Attendee Free Time

5:00 - 6:00 PM  |  Closing Happy Hour

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The Pfister Hotel

Built in 1893, The Pfister Hotel in Milwaukee has been a hotel icon for well over a century. As one of the best hotels in Milwaukee and the Midwest, it’s located near the historic Third Ward and continues to celebrate a grand tradition of gracious service and impeccable style. From the moment guests arrive they’ll notice the extraordinary architecture inside and out punctuated by a welcoming ambiance from staff and fellow guests alike.

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Travel Reimbursement

Many costs for this event are covered for attendees, including airfare (up to $500) plus one checked bag, ground transportation to/from the airport, hotel for three nights, and meals. This is made possible through the support of our participating BPMs.