Tour #2: Virgin Hotels Nashville: Creating Contemporary Southern Charm
Opening in late June 2020, the new Virgin Hotels Nashville offers 262 rooms, a rooftop infinity pool, two ballrooms, and a boutique café. Uniquely positioned at the highest point in the surrounding neighborhood, the upper floors of the hotel offer views of the lush surrounding environment, the nearby Vanderbilt University, and Downtown Nashville.
A partnership between BLUR Workshop and Hastings Architecture, the design of the 14-story charcoal brick building fills the narrow one-block site with bold shapes and heavy massing that draws on the brick masonry of early 20th-century manufacturing buildings surrounding Nashville. However, the interior opens up to reveal a playful and contemporary take on southern vernacular design, mixing exposed barn timbers with post-modern lighting, and infusing greenery throughout the many public spaces.
Receiving LEED Gold certification and recognized by the New York Times as an example of “the future of hotel design,” this $110+ million boutique hotel brings a completely new aesthetic to the city known for their small honky tonks and live music.
- Identify the design and construction features of the hotel that echo the transforming nature of Nashville
- Recognize the unique site selection and integration of the buildings as it relates to the surrounding dense environment
- Examine the various technologies and materials used to juxtapose the interior and exterior experiences
- List the ways in which the use of space and flow within the space maintain the boutique feeling despite the scale of the overall structure
NOTE: Walking distance to the site from Grand Hyatt: 18-minute walk via .8 miles.